A solid e-marketing strategy is essential to maximise the benefits of your website. Intendance will help you devise an e-marketing strategy – or review your current one – then implement it and monitor its success.

Once your stratagem is in place, a search engine ‘AdWord’ campaign is a very cost-effective way of delivering targeted business to your website quickly. When set up effectively, a link to your website appears to users searching for web pages relevant to the key words you have selected for your campaign, providing a highly qualified audience.

To achieve a successful campaign, typically we will:

• Research and report the effectiveness of search terms for ten key phrases
• Review and report on keywords for five nominated competitor websites
• Re-optimise ten key pages with revised key words and descriptions
• Set up your AdWord account, advise on the campaign strategy, and manage and report on the campaign

There is no ‘standard package’ for an effective online advertising campaign, so please contact us to discuss your online advertising requirements.