Search Engine Optimisation

(Google, Yahoo! msn)

Search engine marketing is one of the most cost effective ways to increase website traffic and revenue. Taking a strategic, results oriented approach, the SEO team at Intendance will ensure you receive the highest possible return on your investment. 

Our SEO strategy typically includes a combination of organic search and paid search campaigns. For organic search campaigns, we provide:

  • Complete website review
  • Keyword and competitor research
  • Optimisation of web page titles, meta descriptions and keywords
  • Recommendations for keyword-rich content to support the campaign
  • Search engine and directory submissions
  • Analysis of external and internal links
  • Review of competitor link strategies
  • Development and implementation of link building strategy 
  • Detailed monthly web ranking reports

Pay Per Click

Although organic search is a better long term option, paid search marketing, also known as PPC or sponsored search, can deliver instant visibility. Your ads will be delivered to targeted audiences through search results and relevant website ads. PPC is a great way to drive traffic to specific areas of your site. Paid search campaigns typically target specific landing pages with prominent, trackable calls to action.

For paid search campaigns, we provide:

  • Full keyword research, including both broad and specific phrases
  • Development and set up of paid search campaigns
  • Copywriting (bespoke ads for each campaign)
  • Analysis of landing pages
  • Monitoring and optimising campaign keywords and bid management
  • Full campaign analysis and reporting

Paid and organic search campaigns work in synergy to deliver better return on investment (ROI) than other forms of online advertising. Intendance can help put your website in front of customers precisely when they are searching for your product or service.

Every SEO project begins with a free consultation. We work with you to determine the business goals for your website. We then develop the appropriate strategy specifically for your needs. With this strategy, we can provide a quote for your SEO campaign, tailored with your goals in mind.

Contact us for your free SEO consultation.

 


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