Forthcoming Publications
Listed below are the topics we intend to report on between now and the end of the year.
We are always keen to know what is of interest to our members and we welcome suggestions for future areas of research. By filling in the form below or completing the online poll in the right hand column of this page you can influence our research calendar. We look forward to hearing from you.
Please note that the much of the content in this section is available only to members of Intendance Research. Further information is available about Research membership and how to register on this website.
Reports can be purchased by non-members using our report order form.
| Forthcoming Publications [3] |
 | Reaching different audiences
National, international, global, B2B or B2C: however you describe your website audiences and the focus of your business activities, the question is how to reach all members of each audience through your firm’s website. This white paper will identify - and aim to solve - some of the issues facing legal marketers. | Jul 2008 |
| Making your online publications work - Part 1
Law firms spend very significant amounts of time producing articles and publications to promote their services and to demonstrate the depth of their experience, but how can they ensure that their efforts are maximised. This white paper analyses the usage data drawn from the extensive database of a major legal content distributor. | Jul 2008 |
| Making your online publications work - Part 2
To complement Part 1 in this two-part series, we present the results of a questionnaire amongst law firms to establish how they achieve a direct – or indirect – return on the resources invested in producing articles and publications for the outside world. | Aug 2008 |
Please note: the titles and timing of the above publications are subject to change.
*The ‘Rising 50’ being those firms ranked just outside the UK Top 100; the ‘Rising 20’ are the 20 biggest firms in this group, by turnover