Articles

Allen & Overy's website puts in a very strong performance across the board. Based purely on the online experience, A&O comes across as professional modern law firm with a global reach and the services to match.

Apr 2008

To answer this question we refer to the law firms shortlisted for this year's 'Fast Fifty' report awards. This article identifies just some of the characteristics that constitute a high-scoring website.

Apr 2008

According to our research the increased use of new media tools to communicate with potential employees shows that many employers have grasped the importance of interactivity and are implementing Web 2.0 techniques. However, innovation is helpful; balance essential. As some of our respondents say: ‘Flashiness does not impress when all you want to do is find out the necessary information.’

Jan 2008

By definition, design is the most conspicuous component of a website. Conveying credibility, reflecting brand values and engaging visitors, website design has immediate impact on your audience. Blending all design elements to communicate effectively with your audience is an art.

Jul 2007

Good usability is like good customer service: you only really notice it when it’s not there. We have all encountered sites that have a low standard of usability. Assuming you can find them in the first place

Jun 2007

Ever wonder why some law firms’ websites are ‘stickier’ than others? And what makes these sites so interesting that people stay on them longer and want to revisit?

May 2007