Is your website visible for key phrases or keywords outside of your brand name? When was the last time you clicked a link past page 3 in the search results page? If you are not visible to potential customers who are searching for your products and services, they will land on one of your competitors’ sites. That visibility is the value of search marketing, being visible to people who are actively searching for you.

The benefits of Search Marketing

Obtaining the highest possible position across a range of relevant key phrases can benefit your business by:

• Increasing the number of relevant visitors to your site – those likely to convert to clients
• Improving brand recognition – being seen as a thought leader in your industry
• Identifying areas of your website where content can be improved
• Refining calls to action, so that those new visitors to your site convert
• Targeting local customers who are looking for your products/services
• Appealing to specific interests with niche content and long tail search
• Integrating seamlessly with other marketing activities like social media marketing

Why Intendance

At Intendance, we ‘get’ search marketing. Our role is to drive more relevant traffic to your website. Not all traffic is relevant traffic, and part of our initial process is keyword research, defining those key phrases which will prove most beneficial in driving traffic that engages with your site and converts. We take a two-fold strategy that includes both short and long term elements. If you need immediate visibility, talk to us about paid search marketing, which can generate instant results and a boost of traffic.

Working with us, you can expect transparency, monthly reporting of our work, and regular meetings to review progress and discuss the impact of our work on your bottom line.

Want more traffic to your website? Contact Debbie Denison on 020 7256 7651 or debbie.denison@intendance.com for a no obligation review of your site